Self-Hosted Team Messenger and Video Conferencing Platform

In today's fast-paced world, video conferencing has become one of the most important tools that helps businesses reach new prospects, meet new partners, and close profitable deals despite long distances and different time zones. This is because video-based communication elevates formal conversations by providing face-to-face contact and allowing participants to read each other's body language. Additionally, online conferences enable companies to boost the productivity of remote workflows and expand business activities beyond their domestic country.

Video communication is a virtual conversation involving two or more participants, who can hear, see, and speak to each other in real time using video-enabled devices such as desktops and mobiles. In the business world, a growing number of companies globally are leveraging online meetings to strengthen connections with partners, customers, and suppliers, while maintaining seamless remote collaboration processes in today's hybrid work environment.

In 2020, video conferencing apps experienced an unprecedented surge in downloads due to the COVID-19 pandemic. According to Transparency Market Research, the market is expected to grow from $6.1 billion in 2019 to $11.56 billion by the end of 2027. What are the main growth drivers of the video conferencing market?

The Rise of Remote Working

An increasing number of companies tend to switch to remote work and online collaboration. This trend has persisted for a number of years, however, it has certainly become mainstream due to the far-reaching implications of COVID-19.

Many businesses have to adopt video conferencing solutions in effort to maintain their efficiency amidst travel restrictions and quarantine. In many ways, recent events have made it quite clear that effective video collaboration tools are critical for the proper performance of any organization.

Ease of Use and No Downloads

Video conferencing software should be easy to adopt and use by non-experienced IT users. It should be simple to start or join a video meeting, invite meeting participants or manage your conference from any device.

It is also important to allow users to connect from their browsers without installing any apps. This opportunity was opened up by the development of WebRTC technologies facilitating in-browser communication.

From Meeting to Huddle Rooms and Workplaces

Users no longer want video communication confined to conference halls and meeting rooms. Instead, online meetings have evolved into an everyday communication tool used in workplaces: you can join large video meetings, share content, record conferences, and exchange messages—all directly from your own PC.

These changes have been made possible by the widespread adoption of SVC (Scalable Video Coding) architecture, enabling organizations to host thousands of conferences on standard servers. Besides, the technology has made it easier and less costly for businesses to connect new users.

Security and Reliability of Your Meeting Solution

Meeting solutions must be capable of functioning under varying network conditions or low bandwidth to ensure a consistent video conferencing experience. This is crucial for users working from home in areas with limited internet bandwidth.